Meet our Faculty—the most passionate business instructors on the Central Coast!

Michael-James (MJ) holds 25+ years of management experience leading and supervising large professional teams of scientists and engineers with budget accountability over $80MM whilst living in the UK, Angola, Egypt, Alaska, Texas & California. MJ has a strong technical background in mechanical, petroleum & reservoir engineering and has gained expertise in strategy, leadership & performance management whilst working directly for the BP Executive team (CEO & SVPs) in St James London. 

  Crushing it. Two words with unlimited potential of possibility. Among many other distinctions,Kymberlee Weil is MBA educated, author of two books on technology, Founder of an award-winning software company, Trainer of hundreds of TEDx speakers, Improv Comedy performer and Instructor, International Speaker and creator of StorytellingSchool, specializing in High-Stakes Short-Form Storytelling to help thought leaders expand their influence … and we’re just getting started!

Marty Imes is a management consultant that helps organizations grow and succeed by elevating their people and culture. Prior to starting CultureStoke in 2016, Marty spent over a decade working in HR and Operations as the Director of Vision & Culture for a Fortune Magazine rated #12 Best Small-to-Mid-Sized Company to Work For.

To this day, Marty loves helping leaders and business owners achieve their goals while positively (and fundamentally) transforming the way people view and experience their work. 

  After a 30-year career as a restaurant manager and owner, Eric attained an MBA and MA from Missouri State University and a PhD in Organizational Communication from UCSB. His research interest focused on team dynamics, leadership, and relationships in the workplace.

He currently teaches in the Department of Technology Management at UCSB, working with both undergraduate and graduate students on entrepreneurship, management, leadership, strategy, communication, and persuasion as well as teaching for the MBA program at California Lutheran University where he teaches Organizational Behavior and Sustainable Business Practices.

  Ray Link is a graduate from the State University of NY at Buffalo where he majored in accounting. He began his professional at Price Waterhouse. After 4 years as an accountant, he attended the Wharton School at the University of Pennsylvania for his MBA. Upon graduation he began a career in high technology. He is also a Fellow with the National Association of Corporate Directors, an active licensed CPA, and a finance instructor at UC Santa Barbara.  

  Joseph Skoda has degrees in Psychology, Business, Aviation and has earned the prestigious Distinguished Toastmaster designation, leading a Toastmasters district of over 3,000 members. Joseph is very involved in social media and is co-founder of Social Media Shows. He is the Disabled American Veterans Jr. Vice Command for the Department of California. As a retired Air Force Officer, he has found time to be involved in many Veterans Organizations and has founded his own, GI-Connections, linking veterans with resources. He speaks all over the country and instructs on numerous topics throughout California.

  Louis Camassa has built multiple technology platforms from the ground up that led to two company acquisitions. He’s earned the Fastest-Growing Technology Companies award from Deloitte and was included in the Top 33 Digital Marketers to Follow in 2019. Louis has expertise in empathetic leadership, product management, ethnology, qualitative interviews (MIT), human-centered design (IDEO), and design thinking. He's a prolific interviewer and writer with over 2M views on Forbes, and Entrepreneur Media, among others. 

  Barry is focused on enabling ventures & organizations to open & scale markets, becoming the industry go-to brand, and improving sales and customer retention. He enjoys utilizing his deep expertise in Entrepreneurship, Marketing, Sales and Customer Care.

Barry Lieberman is adjunct Professor of Entrepreneurship, Marketing & Sales at Cal Poly San Luis Obispo, as well as guiding the go-to-market for Everything Food, building better health through food.

Luke Wallace is a Strategy and Growth consultant - focused on helping businesses uncover the REAL problems their customers are experiencing so that they can design products and solutions to uniquely create game-changing value. Luke works closely with leadership teams to experiment towards optimal product market fit and go-to-market strategy. Over the last 20 years Luke has deep industry experience, having co-founded a SaaS platform to an 8-figure IPO in under 6 years (SMS Masterminds), serving as CEO/COO of a publicly traded company (SpendSmart Networks, Inc), while raising over $15MM in equity financing.